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BARBADOS.
OUR RESPONSIBILITY.

A commitment to sustainable and transparent practices. An ongoing promise to our land and our ocean. A vision for environmental stewardship. A responsibility to safeguard our future. A pledge to protect our climate. Setting the benchmark for change across our industry.

Five key pillars to support our environmental and societal initiatives. A promise to protect Mount Gay and Barbados for future generations.

AGRICULTURE & BIODIVERSITY

100% ORGANIC
FERTILISERS BY 2023

ENERGY

100% RENEWABLE
ENERGY BY 2028

WATER

100% OF MOUNT GAY ESTATE FIELDS IRRIGATED WITH VINASSE

CARBON FOOTPRINT

-50% CO2 FOOTPRINT
PER BOTTLE BY 2030

SOCIAL AND SOCIETAL RESPONSIBILITY

MINDFUL SOCIAL &
SOCIETAL ENGAGEMENT

This is what makes us more than rum.

Pillar 01

AGRICULTURE & BIODIVERSITY

A proud dedication to our terroir. Taking care of the land that feeds us. Crop rotation, single cultivar sugarcane crops, honeybees to encourage pollination and bountiful harvests. A field-to-food forest filled with coconuts, bananas, breadfruit and papaya nourishing our team and their families at Mount Gay. Ensuring responsibly sourced sugarcane. Each year, we are committed to planting at least 1000 trees and increasing our beehives by 50%. In 2022, we planted 1,014 trees.

Reaching Our Goals

ANNUAL TREE PLANTING

GOAL: 1000 Trees
DATE OF COMPLETION: January 2025

21.8%
Goal
1000 Trees

INCREASING ANNUAL BEEHIVE COUNT BY 50%

GOAL: 35 Beehives
DATE OF COMPLETION: January 2025

62.85%
Current
Goal
35 Beehives

For details about Bonsucro, visit: bonsucro.com.

Pillar 02

ENERGY

A commitment to the use of alternate energy sources including solar and fuel substitutions.

Reaching Our Goals

SOLAR PANEL INSTALLATION

GOAL: 100% of buildings with available roof space at Mount Gay to be run off solar energy
DATE OF COMPLETION: Ongoing

IN PROGRESS
Current
Goal
SOLAR PANEL INSTALLATION

GREEN ENERGY

GOAL: 100% green energy to be used throughout Mount Gay
DATE OF COMPLETION: 2028

IN PROGRESS
Goal
GREEN ENERGY

Pillar 03

WATER

A vital ingredient for Mount Gay. A promise to protect our most important natural resource. A dedication to managing our wastewater through water harvesting and irrigating soil with vinasse. Reusing the plentiful rainfall from our roofs and in our ponds to nourish our land. An oath to our oceans. A commitment to keeping the water that surrounds Barbados clean and plastic free. The water that is filtered through our coral bedrock. The water that is extracted from our artesian well.

Reaching Our Goals

VINASSE IRRIGATION

GOAL: 35% of distillery waste water used across agriculture
DATE OF COMPLETION: March 2025

13.3%
Goal
CURRENT VINASSE IRRIGATION

PLASTIC POLLUTION COLLECTION

In partnership with 4ocean
DATE OF COMPLETION: ONGOING
CURRENT STATUS: 160,000lbs of plastic removed from the ocean to date

Pillar 04

CARBON FOOTPRINT

Ensuring we minimise our footprint at home and beyond the shores of Barbados. A clear consideration to help our community reduce and recycle. A weight reduction in glass across our core range. Optimising our packaging with a vision towards creating carbon negativity. In January 2023, we will launch a closed loop service with ecoSPIRITS in the UK, which will see co-branded circular packaging in venues across the on-trade.

Reaching Our Goals

REDUCTION IN WEIGHT FOR ECLIPSE

GOAL: Bottles to be 3.5% lighter
DATE OF COMPLETION: March 2025

70%
Goal
REDUCTION IN WEIGHT

REDUCTION IN WEIGHT FOR BLACK BARREL AND XO

GOAL: Bottles to be 20% lighter
DATE OF COMPLETION: March 2025

IN DEVELOPMENT
Goal
REDUCTION IN WEIGHT

Pillar 05

SOCIAL & SOCIETAL RESPONSIBILTIY

Our community. The beating heart of Mount Gay. A team we celebrate and honour every day of the year. Supporting our team through awards and training. Helping the wider community through refurbishment projects, food drives and a commitment to responsible drinking.

Inspiring the next generation of Barbadians through scholarships at Samuel Jackman Prescod Polytechnic Institute and University of the West Indies. Ensuring the health of the Barbadians through responsible consumption with the Substance Abuse Foundation (SAF) and the creation of the Barbados Alcohol Industry Association.

Wherever you may be in the world, we urge you to drink responsibly and abide by the alcohol consumption laws in your country.

     

Our Pledge for the Future

Our Pledge for the Future At Mount Gay we ensure the safety and wellbeing of our staff, and the quality of all the products we craft. We honour and uphold the traditions and standards of Caribbean rum to ensure they will endure another 300 years.

         
© 2024 Mount Gay